We got a new GSM and as aspected he hired a lot of sales staff to the dealership. They all came from a different brand, we are Ford. Due to our location we have very few ups, we are largely e-commerce. We get roughly 3k leads for internet and 400 phones ups. I review and reach out to every single one. We do not have a BDC, we have always believed that sales people can be trained and can learn to get the customer in and close them. BDC is an old practice IMO. Over night leads get disbursed manually by me, and then call drip (a third party that…
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