Bloomfield Hills, MI. — For decades, public dealer groups have used consolidation to build the scale needed to negotiate better pricing, stronger supplier incentives, and higher profitability. Franchise dealers, negotiating one dealership at a time, have largely been excluded from those same economic advantages. AutoTrust is changing that equation. AutoTrust Dealer Alliance, a dealer-owned economic platform, is rapidly building a nationwide dealer network designed to give franchise dealers the same purchasing power and negotiating leverage traditionally available only to the industry’s largest public dealer groups. The Alliance has scaled since launch less than a year ago to include over 300 active dealerships and continues to grow as additional franchise dealer groups progress through evaluation and onboarding. “The public groups didn’t get their advantages because they’re better operators. They…
