The dealership business has always adapted to disruption, according to Don Hall, President and CEO of the Virginia Automobile Dealers Association (VADA). But in today’s market, he said adaptation means embracing technology, reducing friction and preparing for a more intense competitive environment. During today’s CBT Live segment, Hall warned that Chinese automakers could pose a consequential challenge if they gain greater access to the U.S. market. While he acknowledged the appeal of lower-priced vehicles with advanced features, he argued that dealers and manufacturers must consider the broader effects of competing against companies supported by the Chinese government and backed by a long-term strategy around battery technology and critical minerals. Therefore,…
